Easy Ways to Save Money on Packaging Costs
For any business, added expenses or rising costs can quickly become a major problem. No matter where these expenditures come into play, they result in decreased profits or increased prices that must be absorbed by your customers, which is never a good thing. So when expenses go up in one area, many of us find ourselves wondering where we can reduce spending in other areas. When it comes to your packaging materials, there are a number of easy ways to cut costs, but it’s necessary to examine all of the details so that you don’t sacrifice product protection or customer satisfaction in the name of saving money. Here are few simple methods to reduce your packaging expenses that won’t result in broken products or unhappy buyers.
Rightsize Your Packaging
Rightsizing is the simple act of converting something to the ideal size. In the packaging world, this relates specifically to boxes, mailers, and other types of containment materials. Rightsizing is a great way to offer your goods premium protection while in transit and save money at the same time. It means that your products receive exactly the amount of security they need – not too much and not too little. It also means you don’t spend extra on an oversized box that has to be filled with excessive amounts of void fill in order to prevent damage during the shipping and handling processes. Now, you may be wondering what you’re supposed to do if you carry products of all different sizes and dimensions. Won’t you have to purchase a huge number of packaging supplies in order to fit them all into appropriately sized boxes? In this situation, you should still rightsize your containers and packaging materials. This may mean you have more boxes on hand, but it will ultimately give your products the optimal amount of shipping protection, which reduces damage while in transit and saves you money over the long term.
Use High-Quality Packaging Supplies
We all know the common adage, “you get what you pay for.” This is true for many, many different types of products, and is especially accurate when it comes to packaging supplies. Taking the cheaper option may save you money upfront, but flimsy cardboard boxes or thin void fills will only result in added expenses later on. Poorly constructed boxes are liable to tear or be crushed during transit, whereas sturdy corrugated materials are much more likely to withstand shocks or impacts. At the same time, thin or delicate void fill won’t stop your goods from sliding around in their containers and slamming into the walls of a box. Using high-quality packaging materials means that you can reduce damage and spend less on claims and replacements, while also keeping your customers happy with their purchases and your company.
Avoid Overdoing It
It can be tempting to simply opt for the biggest, sturdiest, and most durable packaging supplies. What could be wrong with this approach? Your products are sure to get the most secure protection in the biggest box, right? Not quite. This type of material is the best option for your largest and most heavy-duty items, but if you sell and ship lightweight goods, big supplies will only create more expenses. Like we discussed with rightsizing, there’s no reason to put small products in large containers. If you do, you’ll need to fill that box with extra void fill (which means spending more money) and will still run the risk of in-transit damage.
Examine Your Needs and Do the Research
There are thousands of different kinds of packaging materials available to you. While all of these options might feel a little overwhelming, it actually gives you incredible advantages when it comes to cutting costs. Before making final decisions on which packaging supplies to use, you should do plenty of research on what’s out there. Once you’ve selected what you think will work best, you can buy smaller quantities to begin with so that you can change to another option if needed. After you’ve settled on the optimal choice for your operation, we recommend buying in bulk for extra discounts.
Test, Test, and Test Again
When you’re ready to start using a new material or group of packaging supplies, it is absolutely necessary that you test them before using them to send your products into the world. This will prove that your goods will be safe and secure as they make their way to your customers. Better yet, testing can be relatively simple. You need to ensure that the packaging can withstand shocks, vibrations, and impacts. There are a number of options for testing available, including ISTA and ASTM testing, but you could keep it simple if you can’t afford third-party testing. Try dropping your package from the top of a ladder or shaking it vigorously to determine what happens to the items inside. This isn’t a foolproof method, but can help you decide if your packaging is doing its job correctly without spending too much money.
Keep it Simple
There are many simple and effective solutions when it comes to saving money on packaging costs. When looking for ways to reduce your spending, it’s important to find a solution that will also keep your products safe from harm. Without the protection that packaging provides, customers will receive damaged or broken goods, which will never benefit your bottom line. Look for simple, cost-effective packaging that safeguards your products through every step of the storage, shipping, and handling processes.